The Official Blog of hellaPR

When plotting out your to-dos, is less more or is more less?

December 12, 2009 · Leave a Comment

TeuxDeux (@TeuxDeux) brings us a refined, simple, and still thoroughly satisfying experience with their web-based to-do list app. The name is a refreshing change from the Web 2.0 names we’re so accustomed to, with omitted vowels or double consonants. It’s a play on both the spelling and pronunciation of the French word for “two”, deux. After five years of French, I can fully appreciate the pun.

If you’ve hung around me for more than 20 minutes, you’ll notice I’m constantly pulling out my iPhone to stay on track with my scatterbrained note and to-do list apps that are never in sync with one another, or shuffling through a small spiral-bound notepad full of random thoughts, grocery lists and who owes me money for concert tickets. The word ‘agenda’ alone calms my nerves. To-do lists are my ritualistic behavior that make me feel I have more control of the chaos that surrounds me. I’ve been a fan of them since college, but it wasn’t until I interned at a PR agency that I discovered that to-do lists are a way of life.

With the minimalist design, journal-like functionality, TeuxDeux seems to have generated some positive buzz on the web right now. It offers  the most simplified way to make and publish a to-do list, unlike Google Calendar or Outlook.

Each date has a small field below in which you can type in your tasks and hit enter for it to show up in the list. The drag-and-drop functionality runs smoothly across the calendar and crossing out as well as deleting items is even easier with a single, satisfying click. Just like in real life, incomplete tasks usually are followed through the next day, so TeuxDeux takes that step for you by automatically rolling items over to the next date’s list. This is probably my favorite feature of all because I hate going into work and retracing where I’ve left off because I over-summarized and notes get lost in the clutter. Also, if you miss days at a time, you can still drag tasks into the past and cross them off so you can still have an account of when items were completed.

Lastly, there is a “Someday” section where you can list off ambitions or upcoming tasks with no tie to a particular date, all of which can be either as vague or as realistic as you want. As you can see, mine are pretty broad and only about half could realistically be accomplished in 2010 on my budget!

Looking ahead, I imagine companies can use this as another way to engage in social media by showing what they’re up to. Individuals committed to online personal branding likewise can use it to show how they’re committed professionally but also weave in as much personality as they please by their hobbies, talent, fears and dreams they mention in their list. Even bloggers can use it as an editorial calendar.

Lastly, I’m a fan of capitalizing on ‘chelsea’ anywhere available, so I’m glad to have secured it early on. You can see what I’m up to at http://www.TeuxDeux.com/chelsea.

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Networking, week of 11/30-12/4

November 30, 2009 · Leave a Comment

This may be a new weekly series of posts I’ll try to stay on top of from here on out. Again, they generally have a marketing, small business, startup, web 2.0 sort of focus. If you’re looking for a more comprehensive list including conferences, as I suggested before, check out WebWallflower.

This proves to be a busy week for networking and holiday parties; probably more hectic and activity packed than the remaining weeks of 2009.

Guerrilla Publicity: Connect With the Media for $50K in Free Publicity! with Jill Lublin
When? Tuesday, December 1, 5:00-7:00pm
Where? Saks Fifth Avenue, 384 Post St., 5th Floor, San Francisco, CA 94108
PR & media maven Jill Lublin will be joining us at Saks Fifth Avenue to share her guerilla tactics on how to get $50,000 worth of free publicity. Tickets are $35.

Women of the World — 4 Proven Steps to a Richer, Yummier Life!
When? Tuesday, December 1, 6:30-9:00pm
Where? The Box, 1069 Howard St., San Francisco, CA 94103
$7 presale, $10 at the door.

Girls In Tech Holiday Mixer
When? Tuesday, December 1, 7:00-11:00pm
Where? 5A5 Steak Lounge, 44 Jackson St., San Francisco, CA 94111
The event is open to all and will have a cash bar. Please register in advance.

Media Predicts 2010
When? Wednesday, December 2, 5:00-9:00pm
Where? Computer History Museum, 1401 N Shoreline Blvd., Mountain View, CA 94043
What lies ahead for high tech in 2010 and beyond? What’s hot? What’s not? What trends should we be watching for, and what topics will garner the most attention? PRSA Silicon Valley, in partnership with Computer History Museum, invites you to explore questions like these with some of the most influential journalists in the ‘technosphere’ today.

SFAMA Toys for Tots Holiday Party
When? Wednesday, December 2, 6:00-8:00pm
Where? Eve Lounge, 575 Howard St., San Francisco, CA 94111
Bring an unwrapped gift to donate to the Toys for Tots drive.

StartUp SF v2.2
When? Wednesday, December 2, 6:00-9:00pm
Where? Microsoft, 835 Market St., Suite 700, San Francisco, CA 94103
StartUp SF is back just in time to kick off the holiday season with its Fifth meetup. The Topic of v2.2 will be “Give Your Ideas Ex-Lax” and the guest speaker is David Weekly from PBWorks & Hacker Dojo. $10 advance, $20 at the door. Note: food & drinks included – you must be 21 years or older to attend.

DEMO Innovation Meet-up
When? Wednesday, December 2, 7:00-11:00pm
Where? Mighty, 119 Utah St., San Francisco, CA 94103
The DEMO Innovation / Alumni Tour is coming to San Francisco Dec 2nd. Hang out with old friends and make new connections!

REDF/SFMOMA Holiday Happy Hour
When? Thursday, December 3, 5:30-7:30pm
Where? B Restaurant and Bar, 720 Howard St., Above Yerba Buena Gardens, San Francisco, CA 94103
In partnership with SFMOMA, guests who attend this year-end happy hour* will receive complimentary admission to the museum that same night (the museum stays open until 8:45pm).

Stylish Techies Beware, Geek Chic Debuts in San Francisco
When? Thursday, December 3, 7:00-10:00pm
Where? K&D, 700 Second St., San Francisco, CA 94107
Geek Chic will take place at K&D’s (www.kdfusa.com) flagship showroom which features 4500 sq ft of today’s most stylish furnishings of modern & contemporary design. Guests will have the opportunity to sample gourmet fare, be treated to complimentary massages, VIP goody bag and an open bar. $10 persale tickets, $15 at the door.

IAA West Toys for Tots Holiday Luncheon
When? Friday, December 4, 12:00-1:00pm
Where? Ana Mandara, 891 Beach St., San Francisco, CA 94109
Guests are invited to bring new unwrapped toys to be collected at the event. For each toy donated you will receive a raffle ticket.

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Like the Yelp pins, but dare I say cuter?

November 24, 2009 · Leave a Comment

These Foursquare badge pins are just too cute!

Foursquare Pins by marsbot

Foursquare Pins by marsbot

If loving these makes me a nerd, well then, give me the FLAIR!

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Networking, week of 11/23-11/25

November 23, 2009 · 1 Comment

Despite the short week coming up, there’s no shortage of networking events and happenings in and around San Francisco. This is by no means a comprehensive “tech” event list, though if that’s what you’re looking for, catch up with Cassi Phillipps at Web Wallflower or Chris McCann at Entrepreneurial Activism: BASES [StartupDigest]. This is only where you might find me after work this week.

The Millennial Changemakers
When? Monday, November 23, 6:00-7:30pm
Where? Blue Room, The Commonwealth Club, 595 Market St., San Francisco, CA 94105
Members are free, $18 for non-members, and $7 for students (with valid ID).

KLUCKR Kick-Off
When? Tuesday, November 24, 6:00pm
Where? Bar None, 1980 Union St., San Francisco, CA 94123
Please join us in celebrating the launch of KLUCKR, a new iPhone applications for the Wing Connoisseur!

TweetsGiving SF
When? Tuesday, November 24, 6:00-9:00pm
Where? The Cellar, 685 Sutter St., San Francisco, CA 94102
TweetsGiving SF is a Gratitude Happy Hour where all ticket proceeds will be donated to Epic Change, a charity that is raising money to build classrooms for children in need in Arusha, Tanzania. Tickets are only $10, with the option to donate more. All donations are tax deductible. The event will feature great drink specials ($1 well drinks, beer and tacos), good music and other activities. Even if you cannot attend the event, you have the option of making a tax deductible donation in any amount. You may purchase a ticket and find more details at http://epicchange.org/groups/san-francisco-california-us

SF New Media Drinkup
When? Tuesday, November 24, 6:00-9:30pm
Where? Bubble Lounge, 714 Montgomery St., San Francisco, CA 94111
A group of marketing, advertising and entertainment professionals in San Francisco that meet monthly for casual mingling. Raffle for a XBOX 360 & copies of Windows 7.

Hope to meet you there!

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Now I’ve really seen it all

November 22, 2009 · 4 Comments

In case you didn’t hear, at the Technologizer Tech The Halls Holiday Bash (#techthehalls) this Thursday at San Francisco’s Varnish Fine Art, hosted by Harry McCracken and Marie Domingo, there was a certain little thing that changed two attendees lives substantially. In addition to the huge crowd, cool mini demos and lots of mingling going on, there was a marriage proposal tweet.

TWEET.

That’s right, the question was popped/tweeted via Tweetie. Apparently, this isn’t the first proposal of this kind over this particular communication channel, however this was probably the first of its kind in front of such a Twitter-savvy, tech-elite crowd. The infamous proposal may now otherwise be referred to as the ‘twitprosal.’

The Twitter Proposal

The Twitter Proposal

Her response!

Her response!

@adamsingy and I stood there flabbergasted.

The sold out event was crowded from the get go and promised a packed house all night, including A-list bloggers like @Scobleizer, sans camera gear! I enjoyed product demos by SugarSync and Marvell. Also, there was some fierce activity on Foursquare that night to claim Mayorship of Varnish. Michael C. finally earned it after ousting me, but I swear I’ve been there more times than he!

Congrats once again to the newly twengaged couple, @dalelarson and @lauralagassa.

Art on display at Varnish

Art on display at Varnish

Be sure to check out Technologizer’s official recap of the party, A Night to Remember.

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